World premiere of video to air exclusively on NBC during coverage of the Opening Ceremony of the Vancouver Winter Olympics; Fremantle Media Enterprises and GroupM partnered to secure international distribution for a simulcast airing the following day.
Downloads and exclusive content will be available on http://www.world25.org/ iTunes & YouTube
Quincy Jones, producer, and Lionel Richie, co-writer, of the iconic 1985 philanthropic anthem “We Are The World,” today announced details surrounding the world premiere and global distribution of the contemporary version of the song and accompanying video We Are The World 25 For Haiti.
Recorded on February 1st in the same studio as the original 25 years earlier (Henson Recording Studios, formerly A&M Recording Studios) the new version, in which Jones and Richie serve as executive producers and producers, was created in collaboration with executive producers Wyclef Jean, Randy Phillips and Peter Tortorici; producers Humberto Gattica and RedOne; and co-producers Rickey Minor, Mervyn Warren and Patti Austin to benefit the Haitian earthquake relief efforts and the rebuilding of Haiti. This production was made possible through financial support from Visa Inc.